Evolution Advertising

Employee Generated Content

Southwest Airlines flight attendant David Holmes has become something of a minor Internet hit after passengers posted cellphone videos of his hip-hop inspired takes on the standard cabin announcements.

Brands, esepcially in the UK, are trying more and more to distinguish themselves through their staff, who are now seen as the front line of a brand. B&Q, Asda, Sainsbury's and more all want to show their authenticity and fluffy personality, which makes perfect sense.

The disturbing thing is though someone, somewhere is now probably trying to sell this clip....

Little red riding hood

Awesome video, by a Swedish University student who was given a school assignment to reinterpret the fairytale Little red ridning hood.

http://www.tomas-nilsson.se/

Sticker Prophecy

Lost in information

When researching a new project or reading up on something for fun, I can't help but get consumed in related links, pictures, videos, opinions (the works) and before you know it I'm on wikipedia checking out Guatamalan poetry (not really, but you get the idea).

Anyway, I guess the point is that there is just too much information out there.

It's all consuming, in a great way, but are we not just becoming a little too distracted? The internet is no longer used for finding out what we want to know, but instead leads us to enjoy all the tangents that come out of that question. A great organic library of random facts, trivia and observations, basically a never ending episode of QI.

Quote from Mitchell Kapor